The Black Hat Cybersecurity Conference is a major event in the industry, and our booth aimed to provide attendees with an unforgettable experience. With massive displays and screens, we created the illusion of being part of something much larger.
In addition to its impressive visual design, we also made the booth interactive, with three touchpoints that allowed attendees to engage with the space. As a memorable keepsake, we offered a limited edition adversary figurine as a giveaway, along with adversary baseball-style cards, ensuring that attendees had a one-of-a-kind experience at our booth.
Credits go to: Matt Ansoorian, Marie Reyes, Catherine Kong, Katherline Hao, Melanie Wells and Will Allen
Scope
- Experience
- Design
- Strategy
Action Items
- Booth graphics
- Design collateral
- Print collateral
- Booth design
